The Price of Success

We talk about success a lot. Everyone wants success, for sure, and there’s no reason why it shouldn’t be a reasonable desire. But did you know there are only two ways of getting it? And there’s a price for both!

Fundamentally, you can achieve success either at the cost of others, or at your own expense. There’s no other way success comes. You either take success away through tactic, or you make success through your own volition.

And while there may be a price in either case, you’ll be the one who inevitably is paying the full cost in the long run.

Let me explain with an illustration . . .

Two marketers are doing business, both seem to have a level of success, and both appear to be providing some sort of service to the fellow marketers. In fact, it’s hard to tell the two of them apart judging by their promotional skills and their level of enthusiasm in what they’re marketing.

Yet both have achieved success differently, because you see, one measures success by how much money he’s making, while the other sees success by measure of how much happiness, satisfaction, and success he generates for others.

And while the money maker can say he’s found happiness in his wealth, the fact is, that money came at the cost of others. He put money first, and cared little about what he was promoting. As a result, his clients grew increasingly less happy, satisfied, and successful.

Now it’s a well known fact that happiness is only true when one is able to spread it around. Likewise, success in its truest form can only be actualized when its infectiously causes others to share in that success.

In other words, to be truly success-full, especially when you’re in the business of helping others, is to spread that success to those whom you’re dealing with.

Look at it this way, if instead of marketers, we were talking about lawyers, and Lawyer #1 was just in it for the money, and so would charge exorbitant retainers to defend people. How much success would he have if he lost all of his cases?

He may have success in raking in money, but not as a lawyer nor a reliable service provider. He’d be a successful crook.

The prosecution rests.

If you’re in business to make money, you’re going to have to take it away from others in order to have it for yourself. But if your goal is to create success, then you’ll be wealthy beyond your dreams, because you won’t have to worry about taking other people’s money.

They’ll gladly give it you if you’re willing and able to give them success too. In fact, what they pay to get that success from you will be secondary or even incidental to them in comparison.

And here’s the big difference . . .

When you go after the money, it’s going to dry up as people become aware of your motives.

On the other hand, if your motives are to create and share success with others, your efforts will go viral. If people can learn and achieve success from what you market, they’ll want to share that with other people they may know.

So yes, regardless of the type of success you wish to gain, you are going to pay the price for it in the end. Will the price be worth it? Calculate the cost of your motives and find out!